Vous êtes donc tous installés sur Steady, vous avez recruté vos premiers membres et maintenant vous vous tournez les pouces ? Peu probable ! Néanmoins, il y a des choses très simples que vous pouvez faire pour vous assurer que vous tirez le meilleur parti de Steady.
Poursuivez votre lecture pour obtenir des conseils "supplémentaires pour les experts" à l'intention des podcasteurs sur la manière de promouvoir votre programme d'adhésion auprès de vos fans, sur la manière de faciliter encore plus l'inscription des membres potentiels et sur ce que vous pouvez offrir à vos membres en échange de leur soutien.
Many podcasters on Steady offer their members access to exclusive episodes using our customizable Audio RSS Feed.
En plus d'offrir un avantage incontestable aux membres, le flux personnalisé peut également être utilisé comme un outil de mobilisation des membres potentiels. Sur Steady, les éditeurs peuvent fixer un objectif de plan avec la promesse de faire un épisode bonus exclusif - pour les membres uniquement, bien sûr - une fois l'objectif atteint.
If you're hosting your podcast on Podigee, you can also use this feature, which we developed together with Podigee.
If you are publishing your podcasts on a dedicated, self-run website, you might like to make Steady work a little harder for you there, too.
There are a number of Steady tools you can integrate into your existing website, including a floating button to create awareness about your membership program, which can be used in tandem with our leads feature for collecting potential members’ email addresses.
There’s also our adblock detection tool, which will display a customizable message to visitors who have an adblocker, encouraging them to go ad-free by becoming a member. And finally, the Steady Checkout, which enables your audience to become paying members directly on your website, keeping their eyeballs and page views where they belong – on your own website.
… in every episode
Mentioning your membership program at the beginning and end of each episode is crucial to reminding your community that they have the chance to support your work. Remember to let them know why it’s important that they support you, whether there are any benefits on offer for those who sign up (like exclusive episodes or bonus content) and what your membership earnings will be able to buy you – better equipment, more guests, a world tour? Don’t be shy!
… in your podcast and episode descriptions
Sprinkle the link to your Steady page far and wide! The goal is to make sure no listener can ever say they couldn’t find the link to sign up. The URL of your Steady page is steadyhq.com/yourpublication. The URLs steady.de and steady.fm also work.
Your podcast host will most likely have a space for you to write a description of your podcast – stick the like in there, as well as in the description you publish for each episode.
… in the show notes
And finally, remember to add a link to your Steady page every time you publish your show notes. That way, if a listener hears you mention your membership program, it will be easy as possible for them to find the link and sign up.
At Steady, we want your membership program to shine just as much as you do! If there’s anything we can do to help, don’t hesitate to contact us.
