Getting started with marketing automation

Unlock a world of user engagement with Gleap's versatile messaging options, including in-app chat messages, email marketing, surveys, news updates, eye-catching banners, and push notifications, all designed to enhance your software's user experience and communication.

There are many ways in which you can reach out to users via Gleap. Chat messages, email, surveys, news, banners and push notifications. Here’s a brief introduction into automated messaging with Gleap. 

Chat messages

The easiest way to send messages to users via Gleap is with chat messages directly in the widget. In terms of accessibility, chat messages are great because they work directly in your app or on your website. Set the right triggers for your messages so you can reach the exact users you want at the perfect time. If that is what you're looking for, head to outbound and chat messages. You can either use one of our templates or create your own message from scratch. 

Email marketing

With our visual email editor, you can also easily send out emails to your users. Again, based on set triggers. Please bear in mind that our email marketing is not meant for personal emails only sent to one user, but for automated emails sent to a number of users who meet certain criteria. If this is exactly what you’re looking for, head to outbound and choose the emails tab.

Surveys

Automated surveys in Gleap allow you to collect valuable feedback and insights from your users. You can create and send surveys to specific user segments at predefined intervals or based on certain triggers. Surveys are a great way to gather user opinions, gauge satisfaction, and make data-driven decisions to improve your software. You can find more detailed information under Automated surveys.

Automated Surveys

Gleap simplifies the process of creating and sending surveys to gather user feedback and insights, offering both pre-designed templates and custom survey options.

News

The News message type enables you to share important updates, announcements, or news with your user base. Whether it's new features, product releases, company news, or other relevant information, you can use News messages to keep your users informed and engaged. You can find more detailed information under Creating & customizing news articles.

Creating & customizing news articles

Keep your users up to date on news and product changes with Gleap’s release note tool.

Banners

Banners are eye-catching messages that can be displayed within your app or on your website. They are a visual way to convey important information, promotions, or calls to action to your users. You can customize the design and content of banners and set triggers to display them to specific user segments or at specific times. Read more about our brand new banners on this article: Banners

Banners

Gleap simplifies the process of designing and displaying banners to convey important information and promotions, providing both pre-designed templates and custom banner options.

Push Notifications

Push notifications are messages that can be sent directly to users' devices, such as smartphones or web browsers, even when they are not actively using your app or website. These notifications can be used to deliver time-sensitive information, updates, alerts, or reminders. Gleap allows you to create and send push notifications to reach users effectively. Read more about push notifications on this article: Push notifications

Push notifications

Keep your users up to date on news and product changes with push notifications

By utilizing these outbound message types in Gleap, you can engage with your users in various ways, gather feedback, keep them informed, and enhance their overall experience with your software. Each message type has its unique purpose and can be tailored to suit your communication goals and user targeting criteria.

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